Skip to main content

Posts

Showing posts with the label gRPC

Handling 'RESOURCE_TEMPORARILY_EXHAUSTED': Best Practices for Google Ads API Rate Limiting

  There is no quicker way to kill a high-performance marketing SaaS platform than ignoring gRPC error code 8. You are running a bulk keyword update for a tier-one enterprise client. The job runs smoothly for the first 2,000 operations, then suddenly crashes. Your logs are flooded with   RESOURCE_TEMPORARILY_EXHAUSTED . If your recovery strategy is simply "try again immediately," you are actively participating in a Denial of Service (DoS) attack against your own integration. This error is not a hard quota limit (like the daily operation cap). It is a flow control mechanism. This article dissects why Google throws this error, how to architect a resilience layer using exponential backoff with jitter, and when to switch from standard mutations to the  BatchJobService . The Root Cause: gRPC Code 8 and System Overload To fix the error, you must understand the architecture of the Google Ads API. It relies on gRPC, a high-performance RPC framework. When you receive  RESOURCE...